Sunday, March 1, 2015

In Love with Death by Satish Modi - Media Blitz

“A must read for everyone who seeks spirituality and happiness, by giving joy to others and those who simply want to make the most of the one short life that one is given.”
— Ashanti Omkar, cultural expert, Monocle
New Book by Industrialist and Philanthropist Explores “Love Affair” with Death, and Reveals Surprising Secret to Living Well
Described as the “son of the founder of modern industrial India,” Satish Modi is a member of one of the most influential and affluent families in India. Yet despite privilege and success, he discovered happiness was not synonymous with wealth—and the secret to a meaningful life begins with a fresh understanding of death.
He now shares how his unique understanding of death has enabled him to embrace an extraordinary and impactful life, and reveals how reinterpreting death can help others live to the fullest in his new book, In Love with Death (Birlinn Limited, $16.95 / £9.99 hardcover, May 1, 2014).
Challenging readers to mark their “death date” and calculate their remaining time on earth (or, “reverse living”), Modi seeks to empower people to overcome their fear of dying, and enable them to live meaningful lives of goodness, love, and compassion.
Including poignant narratives from people from all walks of life, Modi sweeps the reader into a journey through life’s joys and sorrows with fascinating stories, thought-provoking philosophy, and wise advice from a life well lived.
The result is a fascinating book that teaches us that whoever we are and whatever our aspirations in this life, it is important for everyone to accept their own passing—and embrace the courage to live fully.
“It is my hope that engaging with our own mortality will help us to appreciate the world in which we live and encourage us to make the most of our lives,” Modi said.
Modi started India’s first private airline (Modiluft, now known as Spice Jet) in 1993, and established the International Institute of Fine Arts ( in India in 2000. His foundation also runs the Right to Education program, which provides subsidized/free education to four thousand underprivileged children. He set up the charity “Arts for India” ( help needy young artists in India get the education they deserve.
Published by Birlinn Limited, May 1, 2014
ISBN: 978-1780272146
$16.95 / £9.99 Ÿ 174 pages
High res imageDeath is the inevitable fate of every single person on earth. How do we accept the inevitability of our own death? How do we live our lives with meaning? Will money lead us to happiness? Satish Modi examines these questions and more in a moving, powerful, thought-provoking work based on his own reflections as well as the experiences of people from all walks of life. The result is a fascinating book that teaches us that whoever we are and whatever our aspirations in this life, it is important for each and every one of us to accept our own passing. In doing so, we free ourselves to live as fully as possible, guided by the principles of goodness, love, and compassion.
SaitshModi_authorphoto2SATISH MODI is a philanthropist, educationist, industrialist, and author who divides his time between London and New Delhi. He is respected for his entrepreneurial approach to international business.
Modi started India’s first private airline (Modiluft, now known as Spice Jet) in 1993 and in 2013 he founded a Football Club in the U.K. known as Modi Town Football Club. He founded and is on the board of India’s first offshore mutual fund, the J.F. India Fund, which is part of J.P. Morgan Chase. His father established the Modi Group of Industries and, in 1933, established the industrial township of Modinagar, which now has a population of half a million people. The group has a turnover of about US $1.2 billion.
Satish Modi and his wife Abha established the International Institute of Fine Arts ( in 2000. His Foundation also runs the Right to Education program, which provides subsidized/free education to four thousand underprivileged children in India. The philanthropic project, ‘A Stitch in Time' is an initiative to empower women. This has enabled thousands of women to earn their livelihood respectfully. In 2010 Modi launched Arts for India, a charity to raise funds to support underprivileged, yet talented artists from India (
Satish Modi is President of the Dayawati Modi Foundation for Art, Culture and Education. Mother Teresa was one of the first to receive its annual award. His Holiness the Dalai Lama received the Dayawati Modi Award for Art, Culture and Education in 2011. Other prominent awardees include Anish Kapur, Mark Shand, Goldie Hawn, Simon Beaufoy, Pandit Ravi Shankar and Amitabh Bachchan.
He is also President of the G.M. Modi Science Foundation that promotes Science and Technology in India and has instituted the prestigious annual G.M. Modi Science Award. Among the recipients is Dr. A.P.J. Abdul Kalam, former President of India.
Under his initiative, various art shows were organized at several venues around the world, including Tate Britain, London; the House of Lords, London; the Saatchi Gallery, London and the New York Academy of ArtNew York. A Fashion Show was also organized at the Guggenheim Museum in New York in 2011.
He was a member at UNESCO’s Global Forum on the ‘Power of Peace’. On the invitation of UNESCO, Satish Modi created, for the first time, an Art Show on the theme ‘Power of Peace’ at the UNESCO Global Forum held at Bali, Indonesia in 2007.
For his services to the nation, Satish Modi has received a number of awards and honors including the Gem of India Award. He was appointed an Ambassador for Philanthropy by the UK’s Founding Ambassador for Philanthropy, Dame Stephanie Shirley. In 2010, he was nominated for an Arts & Business Prince of Wales Medal for Arts Philanthropy. He was also invited for a Breakfast Prayer Meeting in Washington D.C. by Mr. George Bush, the then President of U.S.A.

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